Belmont Summer Tourism Billboard Series
These billboards were part of a larger campaign to increase awareness of Belmont in three specific cities: Birmingham, Austin, and Chicago. They were also put up in and around Nashville to target the attention of Summer tourists as they drove through. In addition to designing the look for this campaign, my team and I were responsible for art directing the photo shoots, directing wardrobe and photo shoot locations, and coordinating with the students and their schedules.